HBO manages to get special pricing with Apple. HBO on iTunes.
Portfolio reports that HBO has managed in doing something unique with Apple. Tiered pricing for HBO content. This is the first time Apple has agreed to separate price structure. NBC had a major fallout with Apple over this exact issue.
Apple is close to announcing it has signed a deal to sell HBO programs and movies on the iTunes website, according to HBO employees involved in executing the agreement.
The deal marks the first time that Apple has agreed to a separate price structure for a content provider, one of the employees said.
Now this is not exactly revolutionary for Jailbreak owners. iPhone and Touch owners with jailbroken devices are able to view HBO content using Orb client. It's available in Apptap's Recent list, and in the Multimedia category as well.
Blogged with MessageDance using Gmail | Reply On Twitter
