If that's the case then read this:
When iTunes says that a code is "invalid" it usually means that one or more of the characters that you've entered into the redemption field are incorrect. If your code is not accepted at the iTunes Store, make sure that you've entered the code exactly as it appears [...]

Financial Times with rumor story:
Nokia is understood to be offering almost $80 per handset to music industry partners, to be divided according to their share of the market. However, Apple has so far offered only about $20 per device, two executives said. “It’s who blinks first, and whether or not anyone does blink,” one executive [...]

iTunes is a blast and to get all the cool movies on my laptop is pure bliss!
Checking out latest offerings. Their staff selection is too bad either.

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It's a simple thing but you would be amazed to know how few people actually know this. So here is a good karma effort from yours truly:
Renting movies from the iTunes Store
The iTunes Store offers movies you can rent. You can play rented movies in iTunes, on your iPod or iPhone, or using Apple [...]

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